ASSOCIATE CREATIVE DIRECTOR | WRITER | DIRECTOR
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CARLING CIDER

CARLING CIDER

 For the launch of Carling British Cider I created this refreshing TV ad to hit viewers' thirst spots and push the campaign catchphrase, 'It's good. But it's not quite Carling'.

 
 

Mythbusters saw the ad and were inspired to try bungee apple bobbing for real.

 
Can you bungee-bob for apples, as seen in a TV commercial? Jamie Hyneman puts aside his fear of heights to test this dizzying myth. | For more MythBusters, visit http://dsc.discovery.com/tv-shows/mythbusters/#mkcpgn=ytdsc1 Catch MythBusters Thursdays at 9/8c on Discovery!! Subscribe to Discovery! | http://www.youtube.com/subscription_center?add_user=discoverynetworks Watch full episodes! | http://bit.ly/MythBustersFullEps Check out some classic MythBusters testing results!
 

CREDITS:

Directed by: The Sniper Twins
Creatives: Lydia Raghavan & Stephanie Rohr
Creative Director: Stu Outhwaite
Agency: Creature
Production company: Smuggler