MOVIES AT CHRISTMAS

VICELAND were showing a raft of cult-classic movies over Christmas. With no access to any footage from the films, we were tasked with creating promos to let our audience know when to tune in. So we did the next best thing and asked Vice staffers to communicate the film titles by playing a festive game of charades.

The entire campaign cost precisely zero pennies - maybe a little for the stock music.

CREDITS:

Directed by: Christopher Verdicchio & Rhys Malcolm
Creatives: Lydia Raghavan & Christopher Verdicchio
Design: Rhys Malcolm
Editing: Christopher Verdicchio
Producer: Emma Love